b'NUMBERS COUNTby Justin BolesWhy measuring and tracking datathrough our major survey mattersS ome of the words we bat around today are as ubiquitous as the air we breathe. Data is one such term. Like air, we dont think much about data until we need it and dont have it. Data surrounds us and powers so much of the activity we see in modern life, so in its absence, were deprived of something that helps us move forward with force and intentionality.\x02SEPTEMBER/OCTOBER 2020 WWW.CITYGATENETWORK.ORG 7'